Most small business owners have the dream of selling their company. But what they don’t realize is how much their values and principles will be tested in the process. Here to talk about his experience is Sunny Vanderbeck who is an entrepreneur, CEO, investor, military leader and author with over a decade of experience in leading companies to success.
Segment 2: Sunny Vanderbeck is an entrepreneur, CEO, investor, military leader and author with over a decade of experience in leading companies to success. His new book is called “Selling Without Selling Out: How to Sell Your Business Without Selling Your Soul”.
19:20 – Staying true to our values during the difficult times in business, like during the sale of the business.
22:30 – What do people value besides money in the sale of their business?
24:30 – What questions should you ask a potential investor in order to make sure you’re staying true to your personal and company values?
27:45 – How do you figure out what you value in a business transaction aside from money?
30:45 – How to incorporate conscious capitalism into your new acquisition.